From Transactions to Trust

We’re always looking for practical ideas that help dealers strengthen customer relationships, improve aftermarket performance, and build more predictable revenue.

This month, AED Magazine published an article by MAC Advisor Jim Henderson that does exactly that: “From Transactions to Trust: Five Principles for Turning Your Dealership into a Profitable Recurring‑Revenue Engine.”

If you’re exploring ways to deepen customer partnerships or modernize your support model, this article is worth the read.

Check it out below!

Jim is an entrepreneur who has started and successfully sold two information technology companies.  He leads the Exemplary Group, which through Best Practice Groups and direct consulting practices, provides benchmarking best practices and tools for Dealerships, Manufacturer Reps & Value-Added Retailers. As a member of MAC and direct work with dealers, he advises farm and construction dealers in Best Practice Groups on the application of technology, both for internal business management and IT processes, and externally for Precision Farming & Machine Control.