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Leo Johnson
Feb 63 min read
A Contemporary Viewpoint on Aftermarket Absorption Rate
40 years in the business – and significant store expansions – refines dealer exec’s view of parts & service’s role during downturns
4 views0 comments


George Russell
Nov 9, 20243 min read
In Turbulent Times, Seek Stability by Adapting and by Seizing Opportunities
The current downcycle will test dealer leaders, particularly newer untested leaders and managers, who must also deal with the turbulence...
15 views0 comments


Leo Johnson
Aug 1, 20244 min read
How Big is Too Big?
In the farm, outdoor power or construction equipment (CE) retail dealership business, one critical demographic is the number of stores...
33 views0 comments


Bill Hoeg
Jul 18, 20244 min read
Championship Coaching
In C.S. Lewis’s Narnia book series, The Lion, the Witch and the Wardrobe, Mr. Beaver is telling the four children about the Great Lion,...
28 views0 comments


Russ Green
Jun 24, 20241 min read
Leadership Transition - Going from Technician to Manager
Russ Green, Operations Officer at Machinery Advisors Consortium, expresses how top employers need good leaders to keep people happy in...
76 views0 comments


Zach Hetterick
Jun 12, 20244 min read
How to Engage a Disengaged Employee
As published in Farm Equipment Magazine's May 2024 Issue Nothing is more frustrating than when an employee quits, and a team member tells...
22 views0 comments


George Russell
Jan 10, 20241 min read
Beyond the Wrench Podcast with George Russell
In this week’s WrenchWay podcast, "Beyond the Wrench", George Russell of MAC shares how valuable peer performance groups can be to...
12 views0 comments

George Russell
Oct 30, 20233 min read
How to Challenge Dealership Sales, Service & Parts Stereotypes
Understanding critical moments of truth and challenging traditional stereotypes can reshape your business to create opportunities for...
29 views0 comments


Jim Henderson
Sep 6, 20233 min read
Revolutionizing Support Using Military-Style Logistics
In my experience with farm equipment dealerships, there seems to be little discussion about logistics, logistics planning or logistics ...
23 views0 comments


Russ Green
May 26, 20233 min read
Flying Your Dealership to New Heights
Have you ever seen the cockpit of a commercial airplane and noticed the instrument cluster that the captain and co-pilot monitor? Most...
353 views0 comments


jenshort1
May 26, 20231 min read
How to Be a More Successful, Profitable 2nd Machine Age Dealer
Service is the heart of a dealership's customer retention and profitability. In a recent webinar with Adam Thomas of TARGIT during...
31 views0 comments


jenshort1
May 26, 20231 min read
Are You Ready to Lead a 2nd Machine Age Dealership?
Rapid changes create risk and opportunity. Successful dealer leaders of the future must create a "Good to Great" culture that's...
17 views0 comments


Jim Henderson
Apr 23, 20233 min read
Add Equity Engineering to Your Strategic Planning
What is equity engineering? Equity engineering is a strategic approach to building a strong balance sheet, enabling your dealership to...
28 views0 comments


George Russell
Mar 25, 20233 min read
Prepare for Turbulent Times by Protecting Your People
The Leadership Lessons here come from 3 overlapping ideas. Our Leadership Lessons’ theme is how to build stable and sustainable ...
13 views0 comments


Luke Sheppard
Mar 25, 20234 min read
Billing Cycle is Your Airspeed to Pilot Through Triumph & Turbulence
Airspeed. Pilots live and breathe by the dial that indicates the speed at which their aircraft slices through the air. The airspeed...
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George Russell
Dec 28, 20223 min read
Think Like a Pilot for Stability & Sustainability
The Leadership Lessons theme for 2023 is how to build stable and sustainable dealerships that adapt to accelerating change. The...
34 views0 comments


Daniel Surprenant
Oct 7, 20223 min read
Anticipating the Dealership of the Future
You’ve probably seen the movie trilogy Back to the Future (1985-1989-1991) starring Christopher Lloyd as Dr. Emmett Brown and Michael...
46 views0 comments


Bill Hoeg
Sep 14, 20223 min read
Got Engagement?
I often see the lack or fear of delegation when working with dealers. Usually, it’s because the owner/leader is a “Doer” and feels it...
36 views0 comments


Russ Green
Apr 11, 20223 min read
What’s the Distance From Your Boardroom to Your Breakroom?
Remember when your dealership was a stand-alone operation? The distance from your boardroom to the breakroom was measured in feet. Now ...
165 views0 comments


Luke Sheppard
Jan 30, 20223 min read
Execute & Innovate Part 1: 5 Tips for Process Improvement
“We sell tractors. We fix them. We collect the money.” This was the insight I received from a seasoned iron peddler upon my first visit...
14 views0 comments